Entrepreneurship-as-design is brought to life in a wonderful conversation with Mark Romera, who conceived, designed and brought to market a values-driven vision of kids having fun playing in their backyards, via an impeccably crafted brand named Spimbey.
Show notes: https://mises.org/library/mark-romeras-globally-orchestrated-entrepreneurial-design-journey
Mark Romera’s "Entrepreneurial Journey as a Design Process" (PDF): https://Mises.org/E4B_158_PDF
See the completion of the journey: https://Spimbey.com