Eloqua.com Review
Eloqua.com is a provider of marketing automation software for medium to large-sized companies. The company offers products aimed at improving the quality and quantity of sales leads. Some of the marketing activities supported by Eloqua are campaign execution, performance measurement, testing, lead nurturing, and prospect profiling.
Recognized as one of the top CRM vendors, Eloqua claims to be one of the leading marketing automation tools that enhances campaign management, marketing measurement, lead management, and contact management.
More about Eloqua
Since its establishment in 1999, Eloqua has become one of the leading providers of platform for executing, automating, and measuring highly effective B2B marketing. It’s different from other marketing systems that you can find as Eloqua combines email, direct mail, chat, and website analytics.
The nurturing management solutions of Eloque enable marketers to move disqualified leads to long-term nurturing programs. These programs may consist of educational material, newsletters, case studies or any material that would continually cultivate the buyer’s interest.
With Eloqua’s Co-Dynamic Lead Scoring, the company’s sales team is immediately notified once clients exhibit ‘ready to buy’ behavior. Eloqua claims that they have expert professional services that provide businesses with a marketing automation platform bridging sales and marketing. What’s more, it integrates these key elements: direct marketing, interactive marketing, lead generation, and sales force automation to further make the marketing efforts effective.
Final thoughts on Eloqua.com
Eloqua is different from other email marketing products as it’s not a stand-alone product. It doesn’t just make use of email, rather it combines email, direct mail, chat, and website analytics to boost the company’s sales. Backed by expert professional services, this system is a must-try among B2B marketers.
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If you think Eloqua is good B2B tool, you need to check marketo.com they are the real leaders in this market.
The only difference, is that Eloqua hired lots of sales and marketing staff that keep faking their names and publish fake positive reviews on the internet.
Marketo have a better tool that any one must.